How to use ChatGPT for sales (+ ChatGPT prompt examples)

Every sales rep I know has a slightly different relationship with ChatGPT. Some swear by using it to help with everything from research and pre-call prep to objection handling and re-engagement. Others have tried it once, gotten a comically generic cold email in return, and immediately jumped ship. Many in the second camp, however, used ChatGPT for sales in the early days—when ChatGPT would write borderline restraining-order-ready "breakup" emails for prospects who ghosted them. A lot has chang