From AI pilots to business value: what EMEA digital leaders are doing differently in 2026

Most EMEA organisations have the intent to scale AI. What they are missing is a way to execute. On May 28, 2026, IDC’s EMEA Digital Leaders Hub brought together Martina Longo, Daniel Saroff, and Giulia Carosella for a live session drawing on 12 months of conversations within the Hub and fresh IDC research. Below is a brief overview. […] The post From AI pilots to business value: what EMEA digital leaders are doing differently in 2026 appeared first on IDC .