Study finds AI impacts entry-level jobs in Switzerland

Artificial intelligence is bringing about significant changes to the Swiss labour market. According to a study, it is young people starting their careers in digital, knowledge-based and office-based roles who are feeling the greatest impact of this change. The proportion of job advertisements for career starters in 2025 was just under a third below the average for the "pre-AI phase" - years 2019 to 2022, as shown by the AI Report 2026 published on Wednesday by the Jobs.ch portal. The decline is particularly pronounced in so-called AI-exposed roles, as the study reveals. This refers to occupations whose tasks can be particularly well supported by AI tools or partially automated. These include roles in administration, human resources, banking, finance, marketing, procurement, sales, as well as IT and telecommunications. In these sectors, the proportion of junior roles fell by 16% compared with the pre-AI phase. At the same time, the proportion of senior roles rose by 26%. The study ...